Google has unveiled a new way to enhance the search results.
The new feature is called rich snippets and it allows webmasters to provide richer data to Google, to take advantage of higher visibility.
Bloggers can use the rich snippets via markups in your HTML in the format of either 1) microformats and 2) RDFa where Google will determine more structured data about that page’s content.
Before markup

1) microformats markup
2) RDF markup

Of course such SEO features can also be manipulated and abused, so I reckon it evens out in the usage-visibility factor. You can go to the documentation for the supported info on the markups.
Post from: Sha Money Maker
Google introduced “Rich Snippets”
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